How digital identities, smart traceability, and emerging tech are reshaping brand protection strategies in the fight against global counterfeiting
Category: Articles
The Hidden Economy of Illicit Cigarettes
How the global illicit cigarette trade fuels tax losses, crime networks, and public health risks
Supply Chain Visibility and the Tariff Shift
How tariffs, technology, and sustainability goals are transforming global sourcing and forcing a new era of transparent, traceable supply chains
Smartphones and the New EU Labels: A Shift Toward Durability and Sustainability
How the EU’s new energy labels are reshaping smartphone design, sustainability standards, and consumer expectations across Europe
Transparent Origins: How Product Stories Shape Sustainable Buying
Why data-backed transparency and origin stories are redefining ethical shopping and brand trust in the age of conscious consumerism
Traceability & Consumer Engagement: How Transparency Drives Brand Loyalty
How traceability and transparency are transforming consumer engagement, driving loyalty, and reshaping ethical brand storytelling in the digital age
Beyond Compliance: How Digital Product Passports Are Reshaping Fashion and Supply Chains Across Europe
How Digital Product Passports are driving a paradigm shift in Europe’s fashion industry—enabling regulatory compliance, powering ESG strategies, and unlocking new circular business models through data-driven transparency.
From Farm to Fashion: How Raw Material Traceability is Transforming the Textile Industry
How raw material traceability is redefining transparency in fashion—linking farms, forests, and factories to finished products through data, compliance, and consumer trust.
DPP in the Textile Industry: Traceability for Sustainable Fashion
How Digital Product Passports are revolutionizing the textile industry—enabling full traceability, driving circular fashion, and equipping brands to meet EU regulations and rising consumer expectations.
The ESG Imperative: Transforming Manufacturing Supply Chains for Sustainability
Why ESG is no longer optional for manufacturers—and how integrating sustainability into global supply chains drives compliance, innovation, and long-term value creation.
Raw Material Traceability & Consumer Engagement: The Case of Rice
How a premium rice brand leverages digital traceability and GS1-powered QR codes to ensure product authenticity, support sustainable farming, and turn transparency into a powerful driver of consumer trust.
Traceability in Cocoa & Coffee Supply Chains in Europe
Uncovering the Journey of Cocoa and Coffee: How Digital Traceability Ensures Compliance, Ethical Sourcing, and Supply Chain Integrity
Traceability in Luxury: Transparency and Anti-Counterfeiting
How traceability technologies are empowering luxury brands to fight counterfeiting, ensure transparency, and reinvent the customer experience
GTIN Codes & Global Traceability: Standardizing Product Identification for Compliance & Supply Chain Integrity
GTINs and GS1 standards as the backbone of serialized, compliant, and transparent global supply chains
Traceability in Reverse Logistics & Returns Management
How IoT, AI, and blockchain are redefining returns management for a more transparent, efficient, and sustainable supply chain
